Re-imagine the top-sellers
Scentuals, a Vancouver-based all-natural skincare company, entrusted me with redesigning their top-selling product line. My design adheres to the brand’s identity and values, featuring a clear and distinctive hierarchy that prepares customers to choose the right product.
Key features of the design
Light timber background
To stay true to Scentuals’ natural products, I selected a light timber background that aligns perfectly with the brand.
Same design, but different layout
Using the same elements, I designed four distinct versions to help customers easily differentiate the products.
Clear hierarchy
The previous design lacked a clear visual hierarchy. I reorganized the information to create a much cleaner and more understandable layout.
Stay true to natural
This redesign has made their top-sellers stand out among similar products. The design has received many positive feedback from customers.
Jonathan Li 